 |
|
| + |
Consumer
and / or BTB targets |
| + |
Regional
or National* |
| + |
Corporate
/ Distributor / Dealer based programs |
| + |
Print
Directories / On-Line Yellow Pages |
| + |
Multicultural
|
| + |
Direct
involvement by principals and senior management
team |
| + |
Complete
in-house support services |
| + |
Demographic
tools and databases |
| + |
Media
recommendations developed as a result of competitive
analysis—by market—by directory |
| |
|